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Discover the Powerful "News Cycle Email Writing Formula" that Ben Adkins has used to make millions of dollars for himself and his clients over the last 5 years.

Discover the Powerful "News Cycle Email Writing Formula" that Ben Adkins used to make millions of dollars for himself and his clients over the last 5 years.

Ever wonder how certain folks write those "impossible to ignore" emails that stand out and generate thousands in sales every month?

A few years back, I stumbled onto a technique to write emails that used the current "news cycle" to capture attention and stand out in the inbox.

It was something that was easy to master but that ended up leading me to millions of dollars in digital product sales, agency service clients, and insane results for every client that I used it for. 

Now I'm going to share it with you in an intimate, behind the scenes workshop where you'll see the formula and me writing with it live.

-Dr Ben Adkins



Challenge Level



45 minutes

Time to Consume

Inside You'll Learn:

  • How to find cultural pulse points that you can use as the "hook" for your emails.

  • How to craft simple subject lines that stand out in an inbox and are impossible not to click into (even in super crowded inboxes).

  • How to write emails that talk about "top news" but effortlessly flow into your pitch.

  • How to tap into the psychology of your audience so that your business is instantly seen on a different level over your competitors.

  • How to effortlessly make "gatekeepers" a thing of the past because you're writing the kinds of emails that get shared all around the office.

  • How to instantly become a personality and/or brand that people are looking forward to your next email.

  • How to turn "top news" into an excuse to run a sale (and it be fun for your reader).

  • How to grow your digital agency, grow your digital product business, get donations, or sell more of your physical product/service with an easy to use email template that you can use every single week.

Workshop Breakdown


Part 1:
The Devilishly Powerful Psychology behind the "News Cycle Emails" System.

In this section, you'll learn about the powerful psychological element that makes it hard for people to ignore these emails. Even when you're dealing with an extremely cluttered and busy inbox, this special "trigger" in the brain will allow you to stand out and get your message heard almost every single time you send out an email to a sales prospect.


Part 2:
How to mine the weekly news cycle for stories that suck attention from an inbox.

In this section, you'll discover the powerful secret to always having something compelling to talk about in your emails. It doesn't matter how slow of a news week it is, you'll be able to use this technique to tap into "triggers" that are impossible to ignore because it's already what is on your prospect's mind.


Part 3:
The "News Cycle Email" Template.

When you have access to this template, you'll understand exactly how to craft emails that attract a crazy amount of attention but also that seamlessly transitions to your sales message. You'll never write another awkward email. This template is "paint-by-numbers" and will make it easy to create the kinds of emails that your sales prospects look forward to opening.


Part 4:
How to grow a digital agency, consulting, or coaching business with these special attention sucking emails.

You'll learn exactly how to use this special writing formula and template to grow your digital agency, consulting/coaching firm. This is an amazing one-on-one email sales strategy that will put you in contact with more prospects than you've ever had. There is no more getting stuck at the gatekeeper or being blown off. You're about to stand out in a way that will change your business forever. In this section, you'll see exactly how it works.


Part 5:
How to sell physical products/services and digital products with these special attention sucking emails.

This email writing strategy is also excellent for "one-to-many" email broadcasts. No matter if you're selling cheeseburgers at a restaurant, freeze-dried candy online, accounting services, chiropractic care, or anything in between... this is going to help you sell more of your product to your ideal customers. In this section, you'll see exactly how it works.


About the Workshop Creator

Ben Adkins is a digital business-based business owner and online entrepreneur. He ran a successful brick-and-mortar business for years and then moved on to create a successful digital agency and online mentorship business. Ben has been invited to speak all over the world and has been a digital marketing leader for over a decade.


Dr. Ben's programs are not for tire kickers or to just see the inside of the member's area. Dr. Ben's programs have helped to build multi-million dollar companies all over the world. These programs are for serious entrepreneurs with real businesses. With that said, we offer a 60-day money-back guarantee instead of the typical 30-day guarantee. This is because we want you to have plenty of time to go through the program and put it into action. 

If, after you've gone through the full program and taken action, it's still not a fit, we are more than happy to buy the program back from you if you submit a request before 60 days.

Contact us using the support link below for details.

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